- Emmah Alicia Ambetsa recently went on TikTok to share videos of the house she’s building for her parents in Butere
- She disclosed that the projects had been funded by her mtumba business, which she markets on social media
- Alicia is nursing a heartbreak after the TikTok account with over 500,000 followers was banned
A Nairobi businesswoman who recently moved Kenyans with her inspiring story has lost her TikTok account, days after sharing the remarkable progress of the home she built for her parents.

Source: UGC
Emmah Alicia Ambetsa took to social media in frustration after discovering that her TikTok account, boasting over 500,000 followers, had been banned.
Alicia nursing heartbreak
The setback came just days after she touched the hearts of many with a heartfelt video tour of the near-complete bungalow she built for her parents in Butere.
She told TUKO.co.ke that the project had been funded entirely through her thriving second-hand clothing business.
“Eih people and jealousy. You can’t stand to see a simple girl from Butere winning 😭. That’s why people don’t share their progress online. I see why. I
The loss of her TikTok account — her biggest platform for connecting with customers and sharing motivational content — has left her heartbroken.
Alicia says that, henceforth, she will only share business posts and stop the uplifting content. Yet, even in the disappointment, she remains grounded in the values that built her success.
“My story still stands. Even if the account is gone, the journey continues,” she wrote, adding that she’s started a new one from scratch.
From a mud house to a modern home
Alicia shared that the new house features three bedrooms, a toilet and bathroom, a dining room, a sitting room, and a kitchen, a major transformation from her childhood home.
She posted deeply personal photos of the place she grew up in: a simple mud-walled house with only three rooms; one sitting room and two bedrooms.
It was a home that carried years of financial struggle, yet it also nurtured resilience, discipline, and a deep longing for change.
“This new house gives my family more space and better amenities,” she said, her voice thick with emotion. “We plan to move in as soon as it’s habitable, then finish the remaining touches while already living there.”
The pristine walls and airy rooms symbolise much more than a building; they represent the self-made journey of a young woman determined to rewrite her family’s story.

Source: UGC
Alicia’s inspiring story
Her rise began with one humble step: purchasing a single mtumba bale. What followed were years of reinvesting profits, learning the trade, and pushing through moments of uncertainty that would have discouraged many.
Fast-forward to today, and Alicia’s Mtumba Bales has grown into a profitable enterprise that not only supports her immediate family but also creates employment opportunities for others.
For her, the meaning of her journey goes far beyond business success. She hopes it will inspire young Kenyans striving to break out of financial hardship.
Alicia’s TikTok account may be gone, but her story, raw, humble, and deeply human, continues to shine, reminding many that progress is still possible, even when setbacks come unexpectedly.
Source: TUKO.co.ke





